Prof. Charles Spence

BIOGRAPHY

Professor Charles Spence is head of the Crossmodal Research Laboratory at the University of Oxford. Professor Spence’s research interests include the application of the latest insights in cognitive neuroscience and the senses to the real world, including packaging and marketing. Some of Professor Spence’s recent publications include 'Sensory exploration of vegetables combined with a cookery class increases willingness to choose/eat plant-based food and drink' (2022) and 'Self-prioritization with unisensory and multisensory stimuli in a matching task' (2022).